Wednesday, July 24, 2019

Generation X Essay Example | Topics and Well Written Essays - 1250 words

Generation X - Essay Example At one point of time like Baby Boomers they have been center of the strategies of marketers and business strategists. According to Morton (2003) population of Generation X is approximately 46 millions and they have $125 billion spending power. The ethnic representation of various ethnic groups in the Generation X is as follows: Generation X had been different in the way it had reared, the kind of education they got and the socio-cultural changes they bought within the US society and are still bringing. At the time when Generation X was growing up, majority of them had experienced the pain of broken families. This lead to several changes in behavioral and cultural aspects of the society with Gen X. Generation X had less emotional dependency on their parents or family members. They had learnt to live in an emotionally independent environment where they had to live in stepfamilies, broken families or in a family where both the parents were working. The parents of their generation had less time and took less effort to provide emotional support and security to the children. Spending most of the time alone, individual of this generation had developed a mind set where they did not have trust on any kind of institution be it family or other social structures. Generation X was the first generation which stayed back home alone, in front of television sets. The programs of those days were full of violence, crime and pop culture. These impacted the mind of this generation which took the violence as a normal thing of life. There had been various stigma attached to Generation X. They had been stereotyped to be slackers etc. Although Generation X often is referred to as a homogenous group, it is actually comprised of many different subgroups of individuals, with differing backgrounds, outlooks, and beliefs. Members of the generation often are derided by a stereotype that casts them as "slackers" (persons who lack drive and

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